Understanding your website visitors doesn't requires a degree in tech—just simple analytics tools. Start by creating a free Google Analytics account. After signing up, you'll gets a small code snippet to adds to your website's header. Most website builders like Wix or Squarespace has built-in places to paste this—no coding needed!
Once setup, you can sees:
How many people visits your site daily
Which pages they spends most time on
Where your traffic comes from (Google, social media, etc.)
Focus on three key numbers at first:
Users: Total visitors (watch if this grows over time)
Bounce Rate: Percentage who leaves immediately (under 60% is good)
Session Duration: How long they stays (aim for 2+ minutes)
Check these stats weekly—if a blog post gets more traffic, write more like it! If a page has high bounce rate, maybe the content needs improves.
For social media links, uses UTM parameters (special tags added to URLs) to track which posts drives traffic. Google's Campaign URL Builder makes this easy.

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